Origins Advertising selects Edge1 to automate its business
Origins Advertising is implementing Edge1 outdoor advertising software platform to automate the business operations of its growing number of OOH advertising media sites.Lucknow based Origins Advertising has selected Edge1 Platform, leading outdoor advertising media management software, to automate the business operations of its growing number of OOH media sites in Uttar Pradesh including static and digital sites. Edge1 will automate Origin’s operations while reducing all manual efforts and making the organization system driven.Origins will use Edge1’s Platform, media owners web-based software to deliver reliable and efficient campaigns to their clients. From a unified platform, Origins will be able to manage media planning and buying, campaigns, operations, landlords and finances with business analytics on their hoardings, digital screens, facade it operates in entire Uttar Pradesh.
Upinder Singh, Project Director, Edge1, said“Origins is known as a market leader in Uttar Pradesh, and we are proud to be working with them. We are pleased that such an organization is incorporating technology in its business to facilitate growth and advancement in the Indian outdoor advertising industry.”
About Orgins Advertising: Origins have built a reputation of being not just the biggest but the best full-service, comprehensive advertising solutions agency with a strong foothold and successful projects across the domains of digital, print, indoor and outdoor advertising, events, radio, and other services.
For more information about Origins Advertising , visit www.origins.co.inAbout Edge1: Edge1 is the leading outdoor advertising media management software enabling OOH advertising media owners and agencies to easily plan, buy and monitor their outdoor advertising networks. Trusted by top brands globally, the Edge1 platform manages more than 150,000 sites around the world. Edge1 offers sales, media planning, media buying, operations, monitoring, finance, and analytics all in one platform with mobile apps; based on android and iOS platforms.
For more information about Edge1 OOH Software, visitwww.edge1.in
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