October 22, 2025 - Uncategorized

Outdoor Advertising (OOH) Growth Rises in India This Festive Season

India’s festive season has always been a high point for the advertising industry, but recent trends show that the Out-of-Home (OOH) sector is experiencing unprecedented growth during these periods. This Diwali, OOH ad revenues reportedly jumped by nearly 20%, signaling that brands are increasingly leveraging outdoor media to reach audiences during peak festive spending. The […]