Connect with audience
& deliver amazing Campaigns.
Edge1 for media agency is a super-fast, ultra-rich, web-based suite of applications for sales, campaign execution, finance, and even your clients.
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The real meaning of Flexibility Stability Usability
Prospect Management | Lead Management | Site Management | Media Owner Management | Media Planning | Media Buying | Campaign Profitability | Execution | Purchase Order Management | Finance | Business Insights | Mobile Apps
IT IS EASY WITH EDGE1
Get more things done, Together
- Collaborates on client briefs
- Media plans as per target audience selection
- Cost disruption management- with vendor cost disruption; site/ campaign wise
- Campaign dashboards with campaign wise profitability
- Cost sheet generation
- Site wise pricing analysis- last buying price, lowest buying price, average buying price
- Purchase order issuing to purchase order receiving
- Media expense management
- Analytical dashboards- All MIS information from estimates to campaigns execution, from invoicing to receipts, from purchase order issuing to payments
- Salesperson dashboards- a salesperson can view his sales graph, billing graph, target to date sales, year to date sales, average campaign value, new customers acquired info
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Take your Sales and Client Servicing game up a notch
- Prospects management
- Lead management- Due follow-ups, reminders
- Sales pipeline, sales funneling, and sales forecasting
- Generates media plans in less than 5 minutes
- Generation of daily sales report
- Track your sales target through sales dashboard
- Plan wise profitability with adjustment of commissions; profitability and package value management
- Provision of selling media sites in package/network; client wise sales history
- Full site management including site master files, details of location, GPS co-ordinates, maps, images, etc.
Keep your Media Planning and Buying team on the same page
- Distribution of brief across all branches; a collaboration of plans across all branches
- Generation of plans based on different media vehicles, budgets and much more
- Plan comparison on the basis of amount, no of sites and much more; estimates generation
- Complete campaign management ; campaign wise expense management; campaign profitability
- Provision for payment request of media owners to finance team
- Media owner management -know complete transactional details of campaigns and sites of each media owner
- Know your least cost, last and the average cost of buying a site from a vendor
- Repository of all media plans with revision history
- Media owner wise rating for buyers; provision of volume discount adjustments for buyers; how much business to be given to media owner
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Make Execution and Operation transparent
- Generates Proof of Performance (PPT, Image sheet)
- Capturing and uploading of media images from anywhere at any point of time with timestamp and geo-location
- Accepts monitoring feeds/images from your team as well as from 3rd party vendors. These images can then be used for future plans
- Easy to find the best images by visually navigating through your entire photo library with the dynamic pivoting capabilities
- Monitoring images can be filtered by location, client, display brand, date/time, and other photo attributes, and easily select photos for download or PPT
- Provision for change in site location during the campaign
- Keep the repository of campaign images for more than the last 20 years and fetch them in seconds
- Management of all the operation team under one platform
- Site wise issue management & expense management with notable deductions
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Automate Finance and Analytics workflow across branches
- Bank reconciliation
- Party wise ledger
- A complete cycle of payables to receivables
- Produce custom invoicing for non-contracted items
- Graphical view of cash flow and business performance
- Automate Finance and Analytics workflow across branches
- Generate multiple bills, credit note, debit note; adjustments
- Determine campaign profitability through accurate revenue allocation
- Creates one invoice for the client for each campaign, regardless of the markets and media types involved
Turn Conversations Into Conversions
When all your departments work together, customers get a better overall experience and you can make the most of every opportunity.