From OOH to DOOH Advertising
Have you ever seen digital content on a mini TV screen at a gas station? What about on a digital directory at a mall, or a digital billboard on the side of a bus? These are all examples of digital out-of-home (DOOH) media, and they’re taking over the advertising industry
How to sell outdoor advertising media space?
When it comes to selling outdoor advertising, it is a different form compared to other types of media such as television radio, and print. Some would say that it can reach further than these other forms. Outdoor advertising is seen every day by millions of people depending on the location.
Power of Location Intelligence on Outdoor Advertising
Providing a good customer experience in a digital age is the top priority for brands today. Brands are using location intelligence to tackle many of the challenges related to discovering, engaging, and activating customers at the right time and place. Location intelligence provides a way to reveal relationships between data
Edge1 For Small OOH Advertising Media Owners: Do I Need One?
You already know Edge1 OOH software could be a game-changer for your OOH advertising company, but as a small media owner, you can’t afford to waste precious time and money on using multiple wrong tools. So, what can Edge1 do for you? How will you know which features you need
15 Tips To Make Your Outdoor Advertising Campaign Engaging
Outdoor advertising is a powerful medium to help unlock the growth potential of your brand. A creatively-driven, strategic campaign of sharable content is certainly the aim of an effective outdoor advertising campaign. So, while choosing the perfect location for your outdoor campaign, you need to ensure that your message stands
Ultimate Guide to effective outdoor advertising campaigns
Outdoor advertising campaigns are a fun and effective way to promote your business and it’s products and services. Many businesses use this method, not only because it’s cheaper than TV or pay-per-click online ads, but because it can be very effective in brand building and catching attention. This advertising method is
JK Ads implements Edge1 Outdoor Advertising Software
Kerala based JK Ads, implements Edge1 Outdoor Advertising Software, to manage its growing number of outdoor advertising media sites. Edge1, an India-based outdoor advertising ad tech company that brings the power of increasing sales revenue by business process automation to out-of-home advertising businesses, today announced the welcome of JK Ads,
A smarter tool to make the best outdoor advertising business decision
With the volume of outdoor advertising, business data doubling almost every year, and as software adoption continues unhindered, businesses are finding themselves with more and more data every day. Unlike in the past, every possible sales interaction, every campaign, every media monitoring images, every purchase order, and every invoice from
Worry less and automate better: 5 major benefits of using Edge1 outdoor advertising workflows automation
Give coworkers a better way to automate the sales and campaign delivery process with Edge1, a tool for automating the OOH advertising workflow. From sharing media plans to getting campaigns up to speed, our workdays are filled with manual yet necessary tasks. Edge1 gives anyone in your company the tools
Three Steps To Find The Best Outdoor Advertising Software
Convinced that adopting an outdoor advertising media management software is the next step in your growth plans? Then your first task is to figure out which one will work best for you and your team, and then to evaluate the benefits of using automated software. There are hundreds of tools
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