Edge1 Blog: OOH Media Advertising Industry Updates & Trends
Edge1’s COVID-19 Response
The global spread of COVID-19 is affecting every one of us. At Edge1, we are people first, and we do what we do with the belief that technology can change...
Sales: Say No tOOH Spreadsheets
Most outdoor advertising media companies would admit they often depend on spreadsheets to know the site availability, track the campaign progress and report on various metrics, processes, etc. Spreadsheets have...
A smarter tool to make the best outdoor advertising business decision
With the volume of outdoor advertising, business data doubling almost every year, and as software adoption continues unhindered, businesses are finding themselves with more and more data every day. Unlike...
Worry less and automate better: 5 major benefits of using Edge1 outdoor advertising workflows automation
Give coworkers a better way to automate the sales and campaign delivery process with Edge1, a tool for automating the OOH advertising workflow. From sharing media plans to getting campaigns...
Three Steps To Find The Best Outdoor Advertising Software
Convinced that adopting an outdoor advertising media management software is the next step in your growth plans? Then your first task is to figure out which one will work best...
Top 6 Digital Out-Of-Home Advertising Trends in 2020
1. The rise of programmatic DOOH: DOOH inventory is increasingly being sold programmatically, and this is set to become an industry-standard in the coming years bringing with it increased potential...
All About Out-of-Home Media Advertising
OOH advertising, hyphenated as out-of-home advertising is one of the programmatic modules of advertising. It is centralized on marketing to the consumer while they are outside. Outdoor advertising works well...
What is Digital OOH Media?
Out-of-home advertising is basically, a great medium of advertising or branding, through billboards on highways, mobile mediums, street furniture, and many more modules are here to advertise a brand for...
6 Ways To Increase Outdoor Advertising Media Sales
One of the greatest challenges your company will face is growing sales and measuring the true ROI on sales efforts. Spending smart money on sales is an important key to...